WWF Polar Bear
1 Comment Published March 1st, 2007 in Advert, Campaigns, Outdoor, Photo, Print, SocialReading time: < 1 minute
Another outdoor ad print from WWF China about the extinction of polar bears.
The melting down of that snow polar bear express the concern of this organization regarding the extinction of this animals. Polar bears are set to become one of the most notable casualties of global warming unless drastic action is taken.
Agency: Ogilvy&Mather Advertising, Beijing
Advertiser: WWF
Creative Director: Nils Andersson， Doug Schiff
Copywriter: Doug Schiff，Fei Zhao
Art Director: Kama Yu
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