Here is the underwater world from you washing machine, as the Leo Burnett Milan has seen it for Ariston. A lot of “sea creatures” doing what they use to do in their own environment. You might think that in your own washing machine a different world exists.

It all illustrates the superior capacity of the machine.

Indesit Company is the producer of the Ariston Aqualtis Washing Machine.

Title: Underwater World
Client: Ariston
Agency: Leo Burnett Co. S.r.l.
Creative directors: Enrico Dorizza and Sergio Rodriguez
Copywriter: Francesco Simonetti
Director: Antonio Cortesi
Agency producer: Renato Lamberti
Music: “Ask The Mountains” - by Vangelis featuring Stina Nordenstam