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Another Guinness ad print and again about rugby teams. This time about the Irish Rugby Football Union which Guinness is a proud sponsor.

After the last animated campaign called Seconds from Greatness, they come with a new campaign to promote their support for Irish rugby team.

Guinness: Proud sponsors of Irish rugby

guinness-rugby-print.jpg

The guy from poster looks much like the beer, that is a good resemblance used to promote rugby and beer.

Agency: The Marketing Store Worldwide
Photographer: Toby Burrows
Creative Director: Billy Plummer
Art Director: Tom Hoskins

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3 Responses to “Guinness: Proud sponsors of irish rugby poster”

  1. Gravatar Icon 1 Tibi

    Love the rugby poster, the artist did a excellent job in blending the pint’s form and color into the rugby player/fan.

  2. Gravatar Icon 2 Lemurc

    Yes, that blend and form is the secret to a good poster.

  1. 1 The Guinness Home Grown commercial at 10 Advertising and Marketing Journal

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