Dove Evolution
Published November 4th, 2006 in Advert, Campaigns, Commercials, Cosmetics, Pharma, Social, TV, VideoGreat clip about the evolution/transformation of a womans beauty artificially created.
This campaign for real beauty supported by Dove Unilever was created by Reginald Pike’s Yael Staav and Ogilvy’s Tim Piper.
The Dove self esteem fund talks about the pressure that some womans are exposed in this fight with fashionable body image.
Credits:
Client: Unilever/Dove
Agency: Ogilvy, Toronto
Creative Director: Janet Kestin, Nancy Vonk
Copywriter: Mike Kirkland
Art Director: Tim Piper
Producer: Brenda Surminski
Director: Yael Staav
Production Company: Reginald Pike, Toronto
Director of Photography: Tico Poulakakis
Producer: Jennifer Walker
Executive Producer: James Davis, Josefina Nadurata
Editorial: Paul Gowan, Rogue, Toronto
Animation: Kevin Gibson, Soho Post, Toronto
Photographer: Gabor Jurina
Music: Vapor
Makeup Artist: Diana Carreiro, The Artists Group
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