These ad prints were made for BMW 1 series. Great illustrations from TBWA\Istanbul defining the concept of what BMW 1 series wanted to be.
That`s why we don`t have front wheel drives.
BMW. Sheer Driving Pleasure.
Advertiser: Borusan Otomotiv
Brand Name: BMW 1 Series
Campaign Name: Rear Wheel Drive Campaign
Creative Director: H. ONER SAHIN
Copywriter: GOKHAN YUCEL
Art Director: BORAN EREM
Illustrator: EROL GUNES
Epica, 2006 (Winner for the campaign) for Automobiles