Be the first to know
Closed Published May 29th, 2007 in Advert, Campaigns, Entertainment, Photo, Print, Services, TVReading time: 1 – 2 minutes
In a highly cluttered media scene with channels all similar to one another, CNN TURK had to point out its area of strength and its unique selling proposition which is “be the first to know of what’s happening in the world”.
Project name: Be the first to know.
Advertiser: Turner DMG
Brand: CNN TURK
Creative agency: DDB&Co. Istanbul
Exposure: National press and magazines.
