Reading time: < 1 minute
A futuristic spot from Lacoste to celebrate its 75th anniversary and its founder’s extraordinary inventiveness.
Can you imagine how tennis will be played in the future, 75 years from now? You, new technology and a wall.

Reading time: 1 – 2 minutes
This spot is created by O&M Amsterdam and MTV (whose names does not appear on this sport) as support for peace in Burma. Spot uses footage of warplanes bombing Burma with flowers as an impressive call-to-action, inviting viewers to visit a new Burma Arts Board website, noneofusarefree.org.
Here at the [...]

Reading time: 1 – 2 minutes
Few months ago I was telling you about a new ecological campaign from Romania aiming to save the Danube reservation. That campaign was talking about the ecological problems from Danubian Delta.
Preserving and protecting nature is now the subject of a new campaign.

Three ad prints are asking people to [...]

Reading time: 3 – 4 minutes
This is an anti-violence campaign, that ironically promoting the extremely violent game Condemned 2 on Xbox 360.
Condemned 2 is the second title in the series. In the game you are Ethan Thomas, a disgraced member of the Serial Crimes Unit who is unstable and one drink short of self [...]

Reading time: 2 – 4 minutes
AdmCom launches YOC, a self promotion initiative designed to make 2008, the Official Year of Creativity.
A series of proposals ranging from web activities to direct marketing, and from unconventional inspiration to press campaigns that starts from everyday affairs and people and finishes by touching the world of advertising communications.
YOC – [...]